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		<title>The Dumbest Business Mistake To Make In A &#8216;Poor&#8217; Economy</title>
		<description><![CDATA[Why do otherwise-smart people cut
back on marketing when times get tough?

Have YOU ever wondered that?

It's a curious question, but the first reaction of most
business people facing tough times is "cut the marketing"!!!]]></description>
		<link>http://brianridgway.com/QSR</link>
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	<item>
		<title>The Secret of Marketing: Care</title>
		<description><![CDATA[Today, I tip my hat to Gary Vynerchuk, the &#8216;awesome wine guy&#8217; and author of &#8220;Why Now is the Time To Crush It&#8221;. (I have to, cuz I&#8217;m stealing his line for my title!) Gary says the secret of marketing is to care. I agree. But, stop&#8230; and think about what follows that word. Care [...]]]></description>
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